Rationale : : Social Capital : : Social Networking

This Charity Fund Raising and Charity PR blog aims to highlight the achievements and efforts of people, teams and agencies who support others by improving their quality of life, care, education or welfare.

Using expert charity search engine optimization and charity internet marketing techniques, this blog aims to provide a free charity PR distribution newswire service for those in the greatest need.

The rationale of this is to create social capital by facilitating the collaboration and the bringing together of individual, agencies and organizations using the Web 2.0.

Bloggers can easily use their blogs to create virtual communities based upon ongoing dialogue and debate to highlight their stories.

Blogging content creates metadata classification and Extensible Markup Language (XML) has democratized access to the tools and techniques to make a political difference. New media blogs, video, images and podcasts are challenging the old order. The effective use of web 2.0 can make everyone highly visible to the wider world.

Eight key conceptual themes influence our charity media relations work using Web 2.0 technologies: decentralization, participation, community, globalization, postindustrialization, rationalization, governance and libertarianism.

In the age of ‘corporate responsibility’ play your part by engaging and contributing to make the world a better place.

Eddy Jackson
07809233688
www.cyrene.co.uk
www.communicationuk.com

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